Amazon has changed the way that people purchase products and has innovated many new ways for sellers to make the products they sell available to buyers nationwide. Becoming a top Amazon seller can be a lucrative career, but it takes work to get up to that level. Fortunately, by following some simple steps, you can improve your chances of becoming a top seller on Amazon and avoid some of the pitfalls that have befallen others choosing this path. Here are five easy steps to become a top Amazon seller.
Step 1 – Do Your Research
Anyone can become an Amazon seller, but not everyone succeeds at it. The sellers with the best chances of success are the sellers that have done their research before beginning to sell on the platform. You will need to figure out what niche to focus your business on, how you will make or obtain your products, what type of branding and packaging you will need, and how you will fund the business. You should also think about marketing needs and how you will find new customers. Create a plan that can be adapted as your needs change and your business grows.
Step 2 – Create A Strategy For Inventory Flow And Fulfillment
The next step is figuring out how to manage your inventory and how to get that inventory to customers when it is sold. Amazon has plenty of options available for sellers, including shipping your products to an Amazon Fulfillment Center to have them handle the storage and fulfillment portions of your plan. Many top Amazon sellers use these services. If you would like to start smaller or have more control over the process, you can store your products at your home or in a storage facility and ship them yourself when an order needs to be filled.
Step 3 – Create An Amazon Seller Account
Amazon has several different types of seller accounts to meet the needs of different types of sellers. The Individual Plan for beginner sellers costs $0.99 every time you sell an item, so it is cost effective for those selling less than 40 items per month. The Professional Plan charges sellers $39.99 per month, no matter how many items are sold. There are also fees charged for the Fulfillment by Amazon (FBA) Program and referral fees that should be taken into account when choosing to sell on Amazon.
Step 4 – Create Your Product Listings
Top Amazon sellers know that basic product listings won’t cut it in the highly competitive Amazon marketplace. If your product listings do not stand out, there is little chance that they will attract the notice of potential customers. All of your product listings should contain the product name, manufacturer, size, color, and unit count for the product. You should also include a product description, a list of product features, and images of your product so the customer can see what they are buying.
Step 5 – Boost Your Brand
To become a top seller on Amazon, customers need to know about your products, so take every opportunity to boost your brand that you can. You can boost your brand using the major social media platforms to get the word out about your latest products, develop an email list to reach out to past and potential customers, or pay for digital ads to connect with a wider range of possible buyers. Positive reviews from past customers can also be a powerful way to boost your brand.
Following these five steps can help you become a top Amazon seller in the shortest amount of time. By focusing on these elements of selling on Amazon, you increase your chances of success and reduce your risk of making expensive mistakes. With hard work and dedication, you can add yourself to the ranks of Amazon’s top sellers.
Toi Williams began her writing career in 2003 as a copywriter and editor and has authored hundreds of articles on numerous topics for a wide variety of companies. During her professional experience in the fields of Finance, Real Estate, and Law, she has obtained a broad understanding of these industries and brings this knowledge to her work as a writer.